Critics say that the commercial success of Sarah Jessica Parker's last fragrance can be considered to be rather modest. Either because of this or due to some other reasons, the perfume brand decided to update its range of scents. New perfume SJP NYC will be released to public in February 2010. Full story

This season Marc Jacobs incorporates silver in most of its clothing and footwear collections. For those reasons the must-have fragrance for this season also comes in silver – it’s Marc Jacobs Daisy Silver Edition. Full story

Check some new products from the world's leading makeup brands that would help you make yourself and your house look great on Halloween, or could be nice Halloween gift ideas for your friends. You can buy a ready product, or find new ideas and handcraft a piece of soap with a merry face on it or shaped like pumpkin. Full story

Scarlett Johansson became the face of the fragrance. The famous Italians chose her as the face for their fall-winter 2009-2010 makeup collection earlier in the season and now she’s representing their new perfume line The One and a new fragrance Rose the One. Full story

MAC has launched a new fragrance called Asphalt Flower. It could wonderfully complete a fashion look that the brand conveyed earlier through their fall/winter 2009/2010 makeup collection. Full story

Victoria’s Secret has expanded its Dream Angels line including Dream Angels Heavenly Kiss and Dream Angels Wish fragrances with a new perfume that was called Dream Angel Heavenly Enchanted. Full story

Donna Karan has introduced a limited edition DKNY Women Limited Edition in an elongate purple bottle symbolizing New York skyscrapers. Just like with other DKNY fragrances, Women Limited Edition expresses dynamic life, energy and aromas of Big Apple. Full story

Perfumers at Creed have been serving more than ten royal houses for 250 years now. Select politicians, artists, poets, and celebrities admire the brand's products. Creed's newest creation Acqua Fiorentina is already available for sale, and we also can enjoy this aristocratic perfume. Full story

This month will see the launch of a new fragrance Aire Loco by Loewe. This is a fresh floral perfume for women. Its predecessor, launched in 1985, Aire Loewe Parfum has become a little forgotten by the brand fans. Full story

At the end of august Britney Spears added another fragrance to her perfume series Fantasy. The first perfume was released in 2005, then Britney Spears Midnight Fantasy was presented in 2007, and finally earlier this year we were offered Fantasy - Hidden Fantasy. Full story

Pamela Anderson finally started to think about releasing her own line of perfumes. It is rather strange, that this world-known celebrity, actress, and advocate for animal rights decided to do this only now. It is expected that Pamela Anderson will release a line of perfumed body products under her own brand. The premiere is planned ... Full story

The Body Shop recently presented its new fragrance called White Musk Midnight Iris – a modern interpretation of sensual summer evening. This soft and luxurious floral composition opens up with notes of light and fresh bergamot and iris. Deep essences of lily of the valley, clary sage, and iris make the ... Full story

Italian fashion house Blumarine has launched a new female fragrance Bellissima. The fragrance promises floral and musk notes, the true scent for a beautiful Italian woman you can’t but exclaiming "Bellissima" after her. The fragrance was developed by perfumer Sophie Labbe. He included dewdrops, ginger, orange, grapefruit, peony, sandalwood, vanilla flowers, musk and cashmere in ... Full story

Female fragrance Twilight Woods will be launched in November, but it has been already reviewed by critics as something really novel in perfume industry. The wearer would feel as if wrapped in cozy atmosphere of a warm evening out in the misty woods. It is noted that the new fragrance has many layers. It gives luxurious notes ... Full story

New fragrance for women, Lanvin Eclat d’Arpege Limited Edition will make you feel carefree. Moreover, the fragrance is true embodiment of elegance, femininity and innocence. As with previous editions, the novelty’s main theme is music, chirps of birds in particular, as the symbol of optimism and joy. The composition opens up ... Full story

Each "desperate housewife" got a perfume of her own! Surely, we are talking about the heroines of the popular US TV series "Desperate Housewives". Thanks to the hard work of perfumers from Coty the fans can now easily try out images of their favorite heroines of the series. Imagine, now you can not only dress ... Full story

Elizabeth Arden will launch a new perfume 5th Avenue Style in September. The fragrance was created by perfumer Yann Vasnier. The perfume is aimed at women who found their own style. Full story

La Prairie is preparing a triple premiere in October. The brand will release three new fragrances in very unique bottles. Threads of three precious metals will be used in both the bottles' designs and the names of the fragrances themselves Full story

Puma presents its new urban duo fragrance called Urban Motion, which is dedicated to people from the young generation who feel like dancing everywhere. The part dedicated to females called Urban Motion Woman is designed for ladies inspired by the rhythm and the city life. Full story

It’s only temporarily that DKNY classic green apple will look like extravagant and vibrant pop art work. August will see the launching of the limited edition of Be Delicious fragrance in a new creative packaging accompanied by a comic strip and poster images. Full story