Ordinary women, not models, have a chance to become the face of a new advertising campaign for Dove. You need to have an account on Facebook or visit the website of Dove and have a good photo. Full story

Needless to say that plastic surgery has long ceased being the prerogative of the stars and public figures. Having the financial ability, any housewife rushes to a professional surgeon "to fix here" and "to remove there". Full story

During the previous period, beauty brands have earned $382 billion. Mainly it is the credit of the first ten brands of the beauty industry. What brands are the most influential and earned most of all last year? Full story

We have often written about flaking of face skin, but the questions still remain, and the main of them is "how often can you peel your face skin?" Full story

Our writers have been writing a lot about the wonderful properties of milk for female beauty. But the theme seems to be inexhaustible. Every time, there are more and more recipes with milk. We try them and share the best of them with you. Today we have another hot trio. Full story

Hyaluronic acid is a very popular ingredient in cosmetics today. Advertisers praise it excitedly and present it as one of the most versatile substances. They say the acid can do everything, from moisturizing to reducing wrinkles. Is it really so? Or is hyaluronic acid another marketing trick? Full story