Mario Testino took over the photo shoot for the new advertisement campaign from Burberry. It seems that the company made the right choice by placing a bet on the young actress Emma Watson. It is had to predict how the sales will turn out, but the pictures definitely look great. Full story

Typical English handsome men – actor Alex Pettyfer, The One Night Only lead vocalist George Craig, musician and model Will Cameron, the Last Gang vocalist and guitarist Kristian Walker and artist Johnny Epstein – have become protagonists in an advertising campaign for the new The Beat for Men fragrance. Full story