Golden Lashes by Max Factor & Gwyneth Paltrow

2080

Max Factor is launching a new advertising campaign with unprecedented transformations by Gwyneth Paltrow, and on November 1, the incredible new product for eyelashes will come on sale.

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Fashion Icons is the title of the new advertising campaign from the well-known cosmetic brand. There will be a few icons, but the leading role is given to the face of the brand, Gwyneth Paltrow. She will represent a whole retrospective of the past-years’ images.

The first project presents Gwyneth in the image of the 1970s inspired by the image of Farrah Fawcett from the Charlie’s Angels movie. The project’s make-up artist is the famous Pat McGrath.

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In addition, we will meet Marilyn Monroe, Audrey Hepburn, Brigitte Bardot, Madonna… Their roles will all be performed by Gwyneth.
In addition to Gwyneth’s gold image, there is another piece of news: Gold Mascara Max Factor Limited Edition False Lash Effect Mascara GOLD will be available on sale since November.