The Swedish H&M retailer is preparing another big collaboration surprise for its fans!
The popular mass-market brand confidently extends the list of its “star” collaborations. In November, H&M will present a collection of women’s clothing and accessories, created in collaboration with the French designer Isabel Marant – the founder of the eponymous brand.
‘I aim at creating something real, that women want to wear in their everyday lives, with a certain carelessness, which I think is very Parisian: you dress up, but do not pay too much attention and still look sexy.’
Collections for H&M have already been created by many famous fashion houses and designers, such as Karl Lagerfeld, Stella McCartney, Versace, Lanvin, Maison Martin Margiela, Marni, as well as famous football player David Beckham.