The game of cops and robbers may soon be re-named into something like the Jealous Lover if the latest fashion line created by Lucia Lorio takes flight… Coyly designated as "Find Me If You Can", it represents sexy, frilly, enticing lingerie set - with a little addition of the GPS Tracking System. Full story

German lingerie brand Petite Fleur has launched its new panties collection. The collection includes both everyday underclothes and more extravagant offers. Full story

Italian luxury brand Ermanno Scervino has launched an ad campaign for fall-winter 2009-2010 collection of clothes, underwear and accessories. Full story

Peaches Geldof modeled for another advertising photoshoot for underwear brand Miss Ultimo. In a second photoshoot, Peaches poses in underwear in a bowling club. Full story

Victoria and David Beckham on a rope bed, while Victoria's hairdo makes her look like a scorpion – this is a scene from the new photo ad campaign from Armani. The pictures were taken by Marcus Piggott and Mert Alas. Full story

Young British designer Kirsty Doyle presented her first collection of bridal lingerie under her own lingerie and homewear brand KIKI by Kirsty Doyle. Full story

Peaches Geldof, a British celebrity, became the new face of the new summer collection of lingerie from the brand Miss Ultimo after her successful last photo session for Agent Provocateur. This way she decided to prove that small tummy and some round shapes make a woman much sexier and attractive than bold skinniness. Full story

The New York designer Katie Gallagher presented a quite distinctive futuristic collection of nude corsets in the form of chest exoskeletons, corsages made with spandex and elastic bands, which keep the impermeable fabric of the designs in tension. Full story

If lingerie available on the market today don't satisfy your idea of what it should be or you just want to express yourself, here is the Doodle Bra developed by a group of American designers for you. Full story

Kate Moss has wrought much magic during her nine-season spell of working alongside Topshop, their ingredients being alluring dresses and tight jeans leather- and suede-adorned for a smack of good old rocky feeling. Full story

If as a result of a long family life is your husband unexpectedly loses interest in you, it can be remedied. Experienced sexologists insist that dying sexual interest can be sparked anew. Here is how to do this. Full story

With summer just around the corner, it's time to think about your sunny day wardrobe. Less clothes on to bask in sunshine! And, of course, we have to look stunning, luring admirable glances from men and making even sophisticated fashion-conscious ladies turn their heads in envy. Your weapon for making the effect could be a novelty called Bra Barrettes. Full story

Melanie Brown became Ultimo’s “body” for the second time – the new Spring-Summer season Melanie is posing in Ultimo underwear again. The last campaign seems to be pretty successful, and that is probably the reason why former Spice Girl works with Ultimo again. Created in burlesque style the new collection looks really hot due to both designers and the model. ... Full story

Los Angeles, Heidi Klum wearing the dress from Victoria Beckham collection presented a bra of her own design named Victoria's Perfect One. Heidi who is the face for Victoria's Secret teamed up with the designers from this fashion giant for her first ever bra. Full story

Designer Ingrid Goldbloom Bloch has found a pretty original way to use Coca-Cola aluminum cans – she created chic underwear out of them. Uncomfortable, unhygienic, absolutely not warm, but eco-friendly and so nice! Full story

Just recently Kate Winslet has shocked the public by revealing she’s got a special thing bringing her luck – Spanx pantyhose shaper. The actress always has them underneath for ceremonies. According to Winslet, the talisman helped her to win two Golden Globes, and that was not an exception. Full story

The former Spice Girl Victoria Beckham who is often criticized for being too skinny trained hard to lose more weight. For 6 months she ran 9 miles per day to model for Armani sexy underwear advertising campaign. It was challenging for Victoria to get in proper shape. Full story

When shopping for lingerie, make sure you try it on before buying it. Do not buy beautiful lingerie if it feels uncomfortable. It is preferable when an expert helps you choose the bra. Do not try to save money on the bra. Not only will it help your clothes look great on you, but also will reduce the tension on your back if you have a large bust. Here are some other useful rules for buying lingerie, which every woman should follow. Full story

I adore Esprit! I’ve bought so many garments there. It’s easy to find absolutely different kinds of clothes at their stores. A few days ago I had the imprudence to visit one. There were many things on the shelves I would like to have in my wardrobe. And some of them for a discount price. I really wasn’t intending to buy anything, I was just watching, what’s new, what’s nice. Then I saw the underwear section and spent there about half an hour trying on different bras. I just told the shop assistant my size, chose one bra and went to try it on, after which she brought me about a dozen bras of my size to the fitting room. All of them were beautiful and, what surprised me a lot, most of them were sitting very well. Full story

Welcome to the new category at Geniusbeauty.com devoted to fashion and style – GeniusLynch. There are lots of designers, who create garments, underwear, accessories for women. These people are called the trendsetters, they say, what women should and should not wear this year, what is stylish in this or that season, what is beautiful. A good deal of money is spent on their fashion shows, pompous and posh. But let us face the truth – is what they place in public view really that stylish? Full story