Prada decided to do away with a string of well-known faces for the Spring Summer 2010 advertising campaign and introduce a new face instead. Prada’s choice fell on Lithuanian model Rasa Zukauskaite, whom photographer Steven Meisel presented as a stunning beauty that fits in with the brand to a perfection. ... Details

Ephemeral Infusions perfume line from Prada welcomes two new members to its family: Infusion de Tubéreuse an Infusion de Vétiver. Both perfumes will be released in limited edition and were created by one perfumer – Daniela Andrier, who also created the rest of perfumes featured in this line. Details

Latest fragrance L’Eau Ambrée joins the classic perfume family Prada Amber. The composition is soft and at the same time expressive. The advertisement campaign for this product was inspired by antique bas-relief; this fact additionally underlines the elegance and delicacy of this fragrance Details

One of the key features of Prada fashion house is their always creative and amazing images in the lookbooks. The most recent one, which was released for the brand's fall-winter collections, was not an exception. Details

Unlike from its light-lit and flashy advertising of spring and summer, Prada is entering this fall in dark and even ominous colors which nevertheless make the new collection look extremely appealing. Details

The new cruise fashion collection 2010 from Miuccia Prada pleasantly surprises and delights with bright colors and interesting models: cute drape block dresses in pastel colors, "shameless" bikinis, which look like light shawls or scarves with bright prints tied across hips Details

Prada selected seven young models (Nimue Smit, Giedre Dukauskaite, Sigrid Agren, Toni Garrn, Katrin Thormann, Viktoriya Sosonkina and Ymre Stiekema) for its spring-summer '09 collection campaign. The photographer Steven Meisel skillfully presented them in glamorous, futuristic images with metallic shine. Details

This spring, American actress Jenna Jameson teaches how to break hearts with raspberry fragrance, designer Miuccia Prada launches new jasmine perfume, Christian Dior keeps making girls happy, and British model Kate Moss dreams of summer evenings. Details

Spring-summer 2009 bags differ from their colleagues fall-winter bags by bright and juicy colors, optimistic images, and abundance of ornaments and flowers. Designers offer a huge selection of bags to suit every taste and any occasion, and offer something even to the ladies with the highest standards. Details

Prada hit the stores with its much awaited phone officially known as «Prada phone by LG». Being a blend of sophisticated design and touch screen technology, it is often compared to iPhone. Prada, S.p.A., an Italian fashion label, was begun as Prada Brothers by Mario Prada in 1913 and originally specialized in leather garments and goods. Prada's popularity skyrocketed in 1989 when it launched its first ready-to-wear collection. Details